Commitment To Your Privacy
This site is owned and operated by the National Institute for Automotive Service Excellence (ASE). ASE is committed to providing users of the site with a safe, and secure environment in which to view, transmit and receive electronic information. ASE will use reasonable efforts to ensure that the information you provide remains private, and will attempt to ensure that the information is used only for the purposes stated below.
Because we gather certain types of information about our users, we feel you should fully understand the terms and conditions surrounding the capture and use of that information. This privacy statement discloses what information we gather and how we use it.
Information ASE Gathers And Tracks
ASE gathers two types of information about users:
- Information that users provide through optional, voluntary submissions. These are voluntary submissions to receive announcements about future tests, electronic newsletters, and information gathered in polls and surveys.
- Information or aggregated tracking information derived mainly by tallying page views throughout our sites. This information allows us to better tailor our content to readers' needs and to better understand the demographics of our audience. ASE will, at its discretion, use your records to communicate with you, or to facilitate communications by others with you, about education, training, and award programs judged to be of potential benefit, as well as future tests and offers.
ASE may occasionally conduct user surveys to better target content to our audience. ASE may use this information to better refine its products and services and may also use certain survey information for special awards and drawings.
ASE tracks user traffic patterns throughout all of our sites. However, we do not correlate this information with data about individual users. ASE does break down overall usage statistics according to a user's domain name, browser type, and MIME type by reading this information from the browser string (information contained in every user's browser).
ASE sometimes tracks and catalogs the search terms that users enter in our Search function, but this tracking is never associated with individual users. We use tracking information to determine which areas of our sites users like and don't like based on traffic to those areas. We do not track what individual users read, but rather how well each page performs overall. This helps us continue to build a better service for you.
Use Of Information
ASE uses any information voluntarily given by our users to enhance their experience in our network of sites, whether to provide interactive or personalized elements on the sites or to better prepare future content based on the interests of our users. As stated above, we use information that users voluntarily provide in order to send out electronic reminders and to enable users to participate in polls and surveys. We send out reminders to subscribers on a regular schedule and occasionally send out special editions when we think subscribers might be particularly interested in something we are doing. ASE will, at its discretion, use your records to communicate with you, or to facilitate communications by others with you, about education, training, and award programs judged to be of potential benefit, as well as future tests and offers. ASE reserves the right to confirm whether you do or do not hold ASE certification and in which areas.
We use tracking information to determine which areas of our sites users like and don't like based on traffic to those areas. We do not track what individual users read, but rather how well each page performs overall. This helps us continue to build a better service for you. We track search terms entered in Search function as one of many measures of what interests our users but do not track which terms a particular user enters.
ASE creates aggregate reports on user demographics and traffic patterns for internal use. This allows our users to receive notifications that are pertinent to their needs.
Sharing Of Information
ASE uses the above-described information to tailor our content to suit your needs and help us better understand our audience's demographics. This is essential to providing websites of maximum value. ASE will, at its discretion, use your records to communicate with you about future tests and offers, or to facilitate communications by others with you, about education, training, and award programs judged to be of potential benefit.
Security ASE operates secure data networks protected by industry standard firewall and password protection systems. Our security and privacy policies are periodically reviewed and enhanced as necessary and only authorized individuals within ASE and its contractors have access to the information provided by our customers.
We work to protect the security of your information during transmission by using 128-bit Secure Sockets Layer (SSL) software, which encrypts information you input.
We give users opt-in choices to receive information from ASE via e-mail. Such opt-in choices include:
- Opting to register for announcements about future tests.
- Opting to register for announcements about ASE-related merchandise.
- Opting to register for future electronic newsletters.
ASE's opt-in policy helps ensure that you receive only the announcements you request, per the recommended practices of Internet community. ASE makes every attempt to keep e-mail addresses current and accurate.
Linking To Other Sites
Disclaimer: ASE does not endorse, nor is it affiliated with, any third party entity, which may have provided a link to any of the aforementioned ASE sites. Similarly, ASE does not necessarily endorse, nor is it affiliated with, any entity to which you may link from ASE web sites. ASE is not responsible for the content of linked third party sites and does not make any representations regarding the content or accuracy of materials or information on such third party sites. Under no circumstances shall ASE be held liable or responsible for such links or for such third party sites or for any information or materials contained on such sites.
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